ConvoTrack

§ Subscribe

RSS logo
Alternatives


Enter your email address to receive blog updates by email:

Delivered by FeedBurner

§ Podcast

  • For Immediate Release
    A weekly podcast for professional communicators from Shel Holtz, ABC and Neville Hobson, ABC.
    Podcast Feed
    Vote for FIR

§ PR Search

§ Places


§ Dead Trees

  • Tactical Transparency

    by Shel Holtz and John C. Havens

    cover

  • How to Do Everything with Podcasting

    by Shel Holtz with Neville Hobson

    cover

  • Blogging for Business

    by Shel Holtz and Ted Demopoulos

    cover

  • Corporate Conversations

    by Shel Holtz

    cover

  • Public Relations on the Net

    by Shel Holtz

    cover


§ License

Creative Commons License
This work is licensed under a Creative Commons License.

Friday, July 30, 2010

Dell Augmented Reality tool lets you see a Streak in your hand

On Wednesday, I joined a number of other guests and some 200 Dell employees in Austin for SMaC Talk. SMaC is Dell’s Social Media Community; the meeting pulled together the employees who work in the social media space in business units and staff functions from throughout the organization for an unconference. (More to come on that.) At the end of the day, the team was invited to hold the soon-to-be-launched Dell Streak in their hands—virtually. The Streak—an Android-powered tablet with a 5-inch screen—is the subject of considerable buzz inside and outside Dell. Some wonder about the size, not too much bigger than some of the larger smartphones (like the HTC Evo) and considerably smaller than the iPad. To give people a sense of what it would look like in their hands, Dell has developed an Augmented Reality tool set to go live sometime today(Friday, July 30) on Facebook. Print out the marker, fold the paper into the size of the Streak and hold the marker up to your webcam, and you’ll see the Streak in your hand. There’s more to the Streak Simul8r (as it’s called) than just the AR tool, but it’s another example of the practical application of Augmented Reality.

I had the opportunity to hold a real Streak. While I’ll probably wait for a 7-inch model, I found the Streak to be an elegant little device that offers a viable alternative to the big, heavy iPad. I still believe the best place for these devices will be the family room coffee table.

Posted by Shel on 07/30 at 05:04 AM
Augmented Reality • Technology • (1) Comments • (0) Trackbacks • Permalink

Page 1 of 1 pages