ConvoTrack

§ Subscribe

RSS logo
Alternatives


Enter your email address to receive blog updates by email:

Delivered by FeedBurner

§ Podcast

  • For Immediate Release
    A weekly podcast for professional communicators from Shel Holtz, ABC and Neville Hobson, ABC.
    Podcast Feed
    Vote for FIR

§ PR Search

§ Places


§ Dead Trees

  • Tactical Transparency

    by Shel Holtz and John C. Havens

    cover

  • How to Do Everything with Podcasting

    by Shel Holtz with Neville Hobson

    cover

  • Blogging for Business

    by Shel Holtz and Ted Demopoulos

    cover

  • Corporate Conversations

    by Shel Holtz

    cover

  • Public Relations on the Net

    by Shel Holtz

    cover


§ License

Creative Commons License
This work is licensed under a Creative Commons License.

Tuesday, October 07, 2008

FIR Interview: Niall Cook on “Enterprise 2.0”

imageMore and more companies are implementing social software for employee use, and many more that aren’t find that employees are taking advantage of services that exist outside the firewall in order to do their work more collaboratively. One of the first books to appear on this subject is “Enterprise 2.0: How Social Software Will Change the Future of Work,” by Niall Cook of Hill & Knowlton, the global PR agency. In this interview, Niall provides an overview of the book and explores some of the issues arising from integrating social media into an organization.

Listen to this podcast now:

Get this podcast:

About our Conversation Partners

imageNiall Cook is the Worldwide Director of Marketing Technology at communications consultancy Hill & Knowlton. He frequently advises the agency’s Fortune 500 clients on the effective use of technology to support internal and external marketing strategy. Prior to joining Hill & Knowlton, he held positions at the online currency beenz.com, Answerthink Consulting Group, UBS and Reed Elsevier. He hold an honours degree in Typography & Graphic Communication and lives in Suffolk, United Kingdom.

Niall has arranged a 20% discount code on the book for FIR listeners. Visit the Enterprise 2.0 and use the code G8AQL20.

FIR on Friendfeed
Share your comments or questions about this podcast, or suggestions for future interviews, in the FIR FriendFeed Room. You can also email us at .(JavaScript must be enabled to view this email address); call the Comment Line at +1 206 222 2803 (North America), +44 20 8133 9844 (Europe), or Skype: fircomments; comment at Twitter: twitter.com/FIR or at Jaiku: fir.jaiku.com. You can email your comments, questions and suggestions as MP3 file attachments, if you wish (max. 3 minutes / 5Mb attachment, please!). We’ll be happy to see how we can include your audio contribution in a show.

To receive all For Immediate Release podcasts including the twice-weekly Hobson & Holtz Report, subscribe to the full RSS feed.

This FIR Interview is brought to you with Lawrence Ragan Communications, serving communicators worldwide for 35 years. Information: www.ragan.com.

Podsafe music - On A Podcast Instrumental Mix (MP3, 5Mb) by Cruisebox.

Posted by Shel on 10/07 at 09:21 AM
For Immediate Release • Internal • Intranets • Social Media • (4) Comments • (0) Trackbacks • Permalink
Page 1 of 1 pages