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    <title>a shel of my former self</title>
    <link>http://blog.holtz.com/</link>
    <description>blogging at the intersection of communication and technology</description>
    <dc:language>en</dc:language>
    <dc:creator>shel@holtz.com</dc:creator>
    <dc:date>2010-03-18T22:47:16+00:00</dc:date>
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    dc:title="A blinding flash of the obvious: Reporters rely on PR pros for news"
    dc:identifier="http://blog.holtz.com/index.php/3263/" 
    dc:subject="Media,PR,Research"
    dc:description="The folks at Crikey are shocked &#45;&#45; &amp;lt;i&amp;gt;shocked&amp;lt;/i&amp;gt; &#45;&#45; to find that 55% of the articles published in 10 hard&#45;copy newspapers were sourced one way or another by public relations. The author of the article in Crikey &#45;&#45; an Australian digital&#45;only news source &#45;&#45; believes this to be a dubious statistic, a view supported by the headline that reads, &quot;&amp;lt;a href=&quot;http://www.crikey.com.au/2010/03/15/over&#45;half&#45;your&#45;news&#45;is&#45;spin/&quot;&amp;gt;Over half your news is spin&amp;lt;/a&amp;gt;.&quot; The author (whoever that may be, since there&#39;s no&#8230;"
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    dc:title="The Hobson &amp; Holtz Report &#45; Podcast #535: March 18, 2010"
    dc:identifier="http://blog.holtz.com/index.php/3262/" 
    dc:subject="For Immediate Release"
    dc:description="&amp;lt;object type=&quot;application/x&#45;shockwave&#45;flash&quot; data=&quot;http://www.forimmediaterelease.biz/audiofiles/dewplayer.swf?son=http://media.libsyn.com/media/fir/fir&#45;535.mp3&quot; width=&quot;200&quot; height=&quot;20&quot;&amp;gt;&amp;lt;param name=&quot;movie&quot; value=&quot;http://www.forimmediaterelease.biz/audiofiles/dewplayer.swf?son=http://media.libsyn.com/media/fir/fir&#45;535.mp3&amp;amp;bgcolor=#FFFFFF&quot; /&amp;gt;&amp;lt;/object&amp;gt; &amp;lt;strong&amp;gt;Content summary:&amp;lt;/strong&amp;gt; Neville&#39;s in Berlin (home of his birth); Voce Communications&#39;s Doug Haslam fills in. Doug and Shel chat about the&#8230;"
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    dc:title="Moving beyond the organic benefits of open employee access to social networks"
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    dc:subject="Business,Internal,Social Media,Social networks"
    dc:description="As more than half of the companies in the U.S. continue to block employee access to social media sites, the organizations that maintain open channels are positioned to innovate and compete at levels that could crush their competition. Being poised to extract value from a workforce that is networked 24/7 isn&#39;t the same as taking the steps required to get there. I intend to continue &amp;lt;a href=&quot;http://www.stopblocking.org&quot;&amp;gt;the campaign&amp;lt;/a&amp;gt; to end the conterproductive practice of blocking employees from&#8230;"
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    dc:title="The Hobson &amp; Holtz Report &#45; Podcast #534: March 15, 2010"
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    dc:subject="For Immediate Release"
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    dc:title="The Hobson &amp; Holtz Report &#45; Podcast #533: March 11, 2010"
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    dc:title="The Hobson &amp; Holtz Report &#45; Podcast #532: March 8, 2010"
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    dc:title="Chaos is not a strategy"
    dc:identifier="http://blog.holtz.com/index.php/3249/" 
    dc:subject="Social Media"
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    dc:title="The Hobson &amp; Holtz Report &#45; Podcast #531: March 4, 2010"
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    dc:title="FIR Interview: Tod Maffin on Case Studies Online"
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    dc:title="Social media grows small businesses, study shows"
    dc:identifier="http://blog.holtz.com/index.php/3246/" 
    dc:subject="Business,Research,Social Media"
    dc:description="I recently heard a well&#45;known online figure denounce the use of social media as a business strategy, insisting instead that social media will kill your brand. All you need for a successful business, he said, is a good product, solid customer service and a domain. There are so many problems with this it&#39;s hard to know where to begin. I could start with the plummeting visits to company destination websites. Or, I could start with the fact that many competing companies offer comparable products, making&#8230;"
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    <item rdf:about="http://blog.holtz.com/index.php/weblog/a_blinding_flash_of_the_obvious_reporters_rely_on_pr_pros_for_news/">
      <title>A blinding flash of the obvious: Reporters rely on PR pros for news</title>
      <link>http://blog.holtz.com/index.php/weblog/a_blinding_flash_of_the_obvious_reporters_rely_on_pr_pros_for_news/</link>
      <description>Sensationalist report from Down Under makes a big leap: That PR providing news about their companies to reporters means the public is getting nothing but spin from their newspapers.</description>
      <dc:subject>Media, PR, Research</dc:subject>
      <dc:creator>Shel</dc:creator>
      <dc:date>2010-03-18T22:47:16+00:00</dc:date>
    </item>

    <item rdf:about="http://blog.holtz.com/index.php/weblog/the_hobson_holtz_report_-_podcast_535_march_18_2010/">
      <title>The Hobson &amp;amp; Holtz Report &#45; Podcast #535: March 18, 2010</title>
      <link>http://blog.holtz.com/index.php/weblog/the_hobson_holtz_report_-_podcast_535_march_18_2010/</link>
      <description>The Hobson &amp;amp; Holtz Report &#45; Podcast #535: March 18, 2010</description>
      <dc:subject>For Immediate Release</dc:subject>
      <dc:creator>Shel</dc:creator>
      <dc:date>2010-03-18T19:34:08+00:00</dc:date>
    </item>

    <item rdf:about="http://blog.holtz.com/index.php/weblog/moving_beyond_the_organic_benefits_of_open_employee_access_to_social_networ/">
      <title>Moving beyond the organic benefits of open employee access to social networks</title>
      <link>http://blog.holtz.com/index.php/weblog/moving_beyond_the_organic_benefits_of_open_employee_access_to_social_networ/</link>
      <description>Letting employees participate in social networks at work definitely has its advantages. But companies will accrue the greatest value by implementing processes and models that help identify and act on the best information and inspire the most beneficial employee participation.</description>
      <dc:subject>Business, Internal, Social Media, Social networks</dc:subject>
      <dc:creator>Shel</dc:creator>
      <dc:date>2010-03-16T18:02:03+00:00</dc:date>
    </item>

    <item rdf:about="http://blog.holtz.com/index.php/weblog/the_hobson_holtz_report_-_podcast_534_march_15_2010/">
      <title>The Hobson &amp;amp; Holtz Report &#45; Podcast #534: March 15, 2010</title>
      <link>http://blog.holtz.com/index.php/weblog/the_hobson_holtz_report_-_podcast_534_march_15_2010/</link>
      <description>The Hobson &amp;amp; Holtz Report &#45; Podcast #534: March 15, 2010</description>
      <dc:subject>For Immediate Release</dc:subject>
      <dc:creator>Shel</dc:creator>
      <dc:date>2010-03-15T20:52:50+00:00</dc:date>
    </item>

    <item rdf:about="http://blog.holtz.com/index.php/weblog/the_hobson_holtz_report_-_podcast_533_march_11_2010/">
      <title>The Hobson &amp;amp; Holtz Report &#45; Podcast #533: March 11, 2010</title>
      <link>http://blog.holtz.com/index.php/weblog/the_hobson_holtz_report_-_podcast_533_march_11_2010/</link>
      <description>The Hobson &amp;amp; Holtz Report &#45; Podcast #533: March 11, 2010</description>
      <dc:subject>For Immediate Release</dc:subject>
      <dc:creator>Shel</dc:creator>
      <dc:date>2010-03-12T03:31:52+00:00</dc:date>
    </item>

    <item rdf:about="http://blog.holtz.com/index.php/weblog/the_hobson_holtz_report_-_podcast_532_march_8_2010/">
      <title>The Hobson &amp;amp; Holtz Report &#45; Podcast #532: March 8, 2010</title>
      <link>http://blog.holtz.com/index.php/weblog/the_hobson_holtz_report_-_podcast_532_march_8_2010/</link>
      <description>The Hobson &amp;amp; Holtz Report &#45; Podcast #532: March 8, 2010</description>
      <dc:subject>For Immediate Release</dc:subject>
      <dc:creator>Shel</dc:creator>
      <dc:date>2010-03-09T05:27:40+00:00</dc:date>
    </item>

    <item rdf:about="http://blog.holtz.com/index.php/weblog/chaos_is_not_a_strategy/">
      <title>Chaos is not a strategy</title>
      <link>http://blog.holtz.com/index.php/weblog/chaos_is_not_a_strategy/</link>
      <description>Being strategic means being coordinated. Organic social media is not enough for anyone who wants to achieve business goals.</description>
      <dc:subject>Social Media</dc:subject>
      <dc:creator>Shel</dc:creator>
      <dc:date>2010-03-04T21:37:47+00:00</dc:date>
    </item>

    <item rdf:about="http://blog.holtz.com/index.php/weblog/the_hobson_holtz_report_-_podcast_531_march_4_2010/">
      <title>The Hobson &amp;amp; Holtz Report &#45; Podcast #531: March 4, 2010</title>
      <link>http://blog.holtz.com/index.php/weblog/the_hobson_holtz_report_-_podcast_531_march_4_2010/</link>
      <description>The Hobson &amp;amp; Holtz Report &#45; Podcast #531: March 4, 2010</description>
      <dc:subject>For Immediate Release</dc:subject>
      <dc:creator>Shel</dc:creator>
      <dc:date>2010-03-04T21:26:55+00:00</dc:date>
    </item>

    <item rdf:about="http://blog.holtz.com/index.php/weblog/fir_interview_tod_maffin_on_case_studies_online/">
      <title>FIR Interview: Tod Maffin on Case Studies Online</title>
      <link>http://blog.holtz.com/index.php/weblog/fir_interview_tod_maffin_on_case_studies_online/</link>
      <description>FIR Interview: Tod Maffin on Case Studies Online</description>
      <dc:subject>For Immediate Release, Social Media</dc:subject>
      <dc:creator>Shel</dc:creator>
      <dc:date>2010-03-04T00:57:37+00:00</dc:date>
    </item>

    <item rdf:about="http://blog.holtz.com/index.php/weblog/social_media_grows_small_businesses_study_shows/">
      <title>Social media grows small businesses, study shows</title>
      <link>http://blog.holtz.com/index.php/weblog/social_media_grows_small_businesses_study_shows/</link>
      <description></description>
      <dc:subject>Business, Research, Social Media</dc:subject>
      <dc:creator>Shel</dc:creator>
      <dc:date>2010-03-02T16:05:16+00:00</dc:date>
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